2015 Wiederholt Prize garners Holdford further recognition in work with adherence

Friday, March 27th, 2015
By: Cynthia McMullen


David Holdford is winner of the 2015 Wiederholt Prize.

David Holdford is winner of the 2015 Wiederholt Prize.

VCU School of Pharmacy professor David A. Holdford has been selected to receive the 2015 American Pharmacists Association-Academy of Pharmaceutical Research And Science Wiederholt Prize for Best Published Paper Award for Economic, Social and Administrative Sciences. The award, in recognition of his paper, “Adherence and Persistence Associated With Appointment-Based Medication Synchronization Program,” will be presented March 29 during APhA’s Annual Meeting & Exposition in San Diego, Calif.

Since 1997, the award has gone to the best paper representing original research published by the Journal of the American Pharmacists Association within the previous two calendar years. In 2002, it was renamed in honor and memory of the first recipient, Joseph B. Wiederholt of the University of Wisconsin-Madison.

Holdford’s paper appeared in the November-December 2013 issue of JAPhA. The study on which the paper was based concluded that an appointment-based medication synchronization program in community pharmacies is associated with improved patient adherence and greater likelihood of persistence with chronic disease medications.

Co-author Timothy Inocencio was a Ph.D. candidate at the time the study was conducted, and Ph.D. candidate Kunal Saxena assisted with data analysis.

Holdford, who joined the SOP faculty in 1995, works in the Department of Pharmacotherapy and Outcomes Science, where his areas of focus range from medication safety and applied pharmacoeconomics to marketing of drugs and pharmacist services. He has authored four pharmacy textbooks, including “Marketing for Pharmacists,” and more than 100 papers and book chapters.

He also is a co-developer of EPIQ (Educating Pharmacists in Quality), a Pharmacy Quality Alliance initiative that was launched last summer. The 26-module online continuing-education resource is available to train practicing pharmacists, other health care professionals and pharmacy students in measuring, improving and reporting quality of care.

In 2014, David Holdford (center) received the NCPA's Outstanding Adherence Educator Award. He is flanked by John Beckner (left) and Ron Clerico, a vice president with Cardinal Health.

In 2014, David Holdford (center) received the NCPA’s Outstanding Adherence Educator Award. He is flanked by John Beckner (left) and Ron Clerico, a vice president with Cardinal Health.

Holdford earned his bachelor’s degree in pharmacy at the University of Illinois in Chicago, his master’s in pharmacy administration at Ohio State University and his Ph.D. in pharmacy administration at the University of South Carolina.  He has been an APhA fellow since 2009.

His first national adherence award, the National Community Pharmacists Association’s Outstanding Adherence Educator Award, was presented last fall during NCPA’s 116th Annual Convention and Trade Exposition in Austin, Texas. The award recognizes a pharmacy educator who has made a significant contribution to the education of pharmacy students in the area of medication adherence.

SOP alumnus John Beckner (B.S. pharmacy ’78), NCPA’s senior director, strategic initiatives, presented the award.

“Dr. Holdford is widely recognized as a leading expert in the field of medication adherence research,” noted Beckner. “His commitment to students as a professional mentor and teacher on medication adherence, combined with his valuable research initiatives, made him a worthy recipient of this award. As a VCU alumnus, I was especially honored to assist in the presentation.”